Small details can have a big impact on perception for Columbus-area homebuyers
Spring is upon us, meaning the home-selling season is about to hit full swing in Columbus, Ohio. The competition for real estate can be stiff, so Rockford Homes is here to provide tricks to home staging to help your property stand out to even the most selective shoppers in the 614!
It IS What’s on the Outside that Matters
First impressions are important and, even before taking one step in your home, potential homebuyers will form opinions on the outside appearance alone – just ask the city of Columbus! For this very reason, they constructed the Scioto Greenway, investing in the city’s outward appearance in the downtown riverfront to improve the flow of visitors to the city. Homeowners can replicate this approach by polishing up the landscaping and adding lively plants to the yard and patio.
While Central Ohio has earned a reputation as a budding medical and technological hub of the United States, the area has retained its Midwestern charm – complete with welcoming neighbors and plenty of front porch sitting. Adding furniture to your porch creates an inviting atmosphere and paints a picture of the perfect neighborhood in the minds of potential buyers!
All of the Lights
As it just so happens, Rihanna, Kanye West and HGTV all agree upon one thing – turning on the lights! Homebuyers can be turned away from homes that are dark and uninviting. A simple rule-of-thumb to follow is to make sure there is a total of 100 watts for every 50 square feet.
Take a stroll through the home and check to see if you have these four forms of lighting:
- Ambient (overhead)
- Task (for reading)
- Accent (on the walls)
Finally, draw your blinds and take advantage of the best lighting of them all: natural. You want your home to reflect the spirit of the collective Columbus, Ohio community – warm and welcoming!
Tailor to Your Audience & Utilize Focal Points
Is the property a multi-bedroom home in the suburbs, perfect for a family? Or is it a smaller townhome close to the city, ripe for young professionals? Know the audience that your home will attract and directly cater to them! You can do this by working around the focal points in your room.
Picture this scenario: a four-bedroom home in the suburb of Dublin, Ohio. The focal point in your living room is the fireplace. Decorate the mantel with family photos to help potential homebuyers visualize how their family could see themselves in this home. Snag a few banners and decorations from Dublin Coffman High School to really hammer home the personalized potential of this living space. Taking the extra step to immerse the homebuyer in the community can go a long way when it comes to selling a home.
To the Mancave!
Whether you’re a Bengals, Cavs or even a Pittsburgh Pirates fan, there’s one team that unites the entire state – the Ohio State Buckeyes. And the “mancave” is the perfect location to house all of your OSU artifacts! Break out the scarlet and grey furniture, dust off your Block O and bring back all of the script Ohio accessories. Show off that unwavering Columbus pride by supporting a team that works as hard the community it represents.
A “mancave” is a sanctuary, perfect for highlighting sports fandom and relishing in the glory days. It also acts as a palette cleanser throughout the open house process. While most rooms are bright, reserved and left open to the imagination, this space can be a bit more spirited in its decor. (And by “spirited,” we of course mean “decked out in Buckeye gear!”)
Looking for a new home after using these staging tips to sell your old place? Rockford Homes has a home for everyone.